Digital Senior Manager
As the Digital Senior Manager, you will be responsible for leading digital marketing, technology adoption, and data-driven decision-making to optimize digital performance. You’ll collaborate with cross-functional teams, oversee digital campaigns, and ensure a seamless digital customer journey.
Key Responsibilities
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Develop and execute a comprehensive digital strategy to drive business growth.
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Oversee digital marketing campaigns across various channels, including SEO, PPC, social media, email marketing, and content marketing.
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Lead website and app development projects, ensuring an optimal user experience (UX/UI).
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Analyze digital performance metrics and translate data into actionable insights.
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Collaborate with IT and marketing teams to implement AI, automation, and personalization strategies.
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Stay ahead of digital trends and recommend innovative solutions for business success.
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Manage budgets, vendor relationships, and ensure ROI on digital investments.
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Lead and mentor a team of digital professionals, fostering a culture of innovation.
Required Qualifications
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5+ years of experience in digital strategy, digital marketing, or related roles
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Expertise in Google Analytics, CRM tools, CMS platforms, and digital advertising.
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Strong knowledge of SEO, SEM, social media strategies, and eCommerce.
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Experience managing cross-functional teams and external agencies.
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Ability to leverage data analytics for strategic decision-making.
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Strong leadership, communication, and project management skills.
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Bachelor's degree in Marketing, Business, Digital Media, or related field (MBA preferred).